Recent Blog Posts on Website Design and Development, Internet Marketing, Branding and Digital Strategies.
Understanding and Using the 4 Product Types in WooCommerce
WooCommerce is an easy and powerful entryway into selling products online. There are four Product Types in WooCommerce giving you the option to sell different products through your store: Simple Products Variable Products Grouped Products Affiliate Products If you don’t know or understand what those types represent, this blog post will give you the information…
Important WordPress Terms That You Need to Know
WordPress is the world’s leading CMS by a large margin. Its popularity is due, in large part, to its ease of use. However, if you have never dealt with WordPress before, or if you’re just not technically savvy, it’s a bit hard to understand the platform. One of the key ways of knowing your way…
How to Encourage Customer Loyalty and Grow Sales by Creating a Membership Program in WooCommerce
If you own an online store, I’m going to assume that your #1 goal is to get more sales. At the end of the day, the metric that you care about the most if your revenue. No sales = no revenue. So you’re constantly thinking of ways to exponentially increase your sales. The good thing…
How to Migrate a Site to a New Domain Without Losing Your SEO Rankings
Changing the domain name of your website can have huge repercussions for your SEO. This is because your domain is linked to several metrics: Trust Domain authority Domain age Pagerank Backlinks This will all get erased if you improperly move your domain. The good thing is that this doesn’t have to be the case. In…
3 Email Marketing Agency Tips to Boost Open Rates
Email marketing is as essential as ever. But that doesn’t mean that everybody is using it to its full potential. Businesses tend to think that email marketing is simply about blasting their lists with offers and promotions. Email marketing is really about sparking engagement and nurturing relationships—which will exponentially grow your sales. As an email…
Why Dedicated Landing Pages Can Drive More Leads to Your Local Business
Marketing works best when visitors feel like a product, service or company is able to help them. When you’re browsing for a product or service, you want to land on a relevant webpage with clear information. If you’re looking for a landscaper in Baltimore, you will want to click on a webpage that quickly demonstrates…
4 Tips for Selling to International Customers with WooCommerce
One of the benefits of selling online is the opportunity to sell your products anywhere and anytime. There’s really no limit to who you can sell to, and that presents a fantastic opportunity to anyone who wants to maximize their revenue. More opportunities also mean more responsibilities. Selling to international customers requires that you do…
The 5 Best Analytics Programs for Online Businesses
In any business, the measurement of performance is vital to its success. If brick-and-mortar businesses religiously track their inventory, monthly sales performance, past and upcoming orders, and business expenses, why can’t an online business (where it’s so easy to track performance) do the same? The truth is that there’s no excuse for failing to track…
How to Use Website Push Notifications to Skyrocket Your Ecommerce Sales
There are always new methods to grow sales and revenues, and some are more effective than others. Website push notifications are fairly new and have been making waves in the world of eCommerce. For years now, large retailers have implemented mobile push notifications from apps with varying levels of success. Mobile push alerts will appear…
How to Sell Products in Batches With WooCommerce
Selling products in batches has been a common practice for as long as items have been sold. But it’s something that many ecommerce stores fail to utilize. In this blog post, well discuss why you should sell products in batches, and how to go about doing it with WooCommerce. Look at it like this: There…
8 Things to Immediately Do Once You’ve Installed WordPress
So, you’ve installed the world’s most popular web platforms: WordPress. If you’re a beginner who doesn’t have much online experience, you may be wondering what’s next. To get the most out of your WordPress, you will need to take the right steps. And that’s the purpose of this blog post: to give you, the beginner,…
Quick Tip: How to Easily Post Your WooCommerce Products to Social Media Profiles
By now, you have heard of the buzz phrase “Social Commerce”. Simply put, Social Commerce is simply integrating social media marketing into your eCommerce strategy. You enable your social strategy to go hand-in-hand with your eCommerce platform. For some, however, this is much easier said than done. Social marketing can be tedious work, especially if…
