LED Technologies and Kathy Ireland

LED Technologies and Kathy Ireland

Advanced skincare created by model turned billionaire business mogul.

Packaging Design

Company Overview

Established in 1993, Kathy Ireland® Worldwide has branded and developed products for a wide variety of markets including skincare, home, fashion, fine jewelry and more. Satisfying a wide array of customer tastes at equally broad price points, Kathy Ireland® Worldwide has been named the 25th most powerful brand by License! Global Magazine, and continues to be one of the most influential companies in fashion and beyond.

Band Synergy vs Beauty Technology

Kathy Ireland's new product line, Revive Skin Devices, needed an attractive brand identity, packaging and sales collateral in-line with current standards.

 
Brand Creation
Zen Agency created a new brand identity for Revive Skin Devices to support and reflect the messaging of the pre-existing Kathy Ireland brand, with the objective of attracting new customers and retaining existing customers.
 
Brand Consistency
To ensure brand consistency across Kathy Ireland's broad product offerings, 

Zen Agency developed an in-depth brand deck to be used as a reference for branding future packaging, marketing materials, and sales collateral. 
 
Packaging


Utilizing the newly created branding, Zen Agency designed packaging that clearly reflects Revive Skin Devices’ advanced technology and beauty benefits.
 

Graphic Style and package design

Brand Synergy
Zen Agency created a sleek, modern design to communicate the new technology behind the Revive products to potential customers, while aligning with the well-known and hugely successful Kathy Ireland® Worldwide brand. We utilized that graphic styling to build a brand deck that would fully showcase the brand’s benefits and advanced technology to both retailers and consumers.

New Packaging
In conjunction with the professional brand deck, Zen Agency designed packaging prototypes to be used for corporate sales pitches. This packaging brought the Revive Skin Devices to life and was a strategic tool used to acquire market placements in major retail stores. 

What We Did

  • Branding

  • Graphic Design

  • Packaging Design

  • Copywriting

The beauty of good branding.

Packaging Design
Packaging Design
Packaging Design
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