Established in 1993, Kathy Ireland® Worldwide has branded and developed products for a wide variety of markets including skincare, home, fashion, fine jewelry and more. Satisfying a wide array of customer tastes at equally broad price points, Kathy Ireland® Worldwide has been named the 25th most powerful brand by License! Global Magazine, and continues to be one of the most influential companies in fashion and beyond.
Band Synergy vs Beauty Technology
Kathy Ireland's new product line, Revive Skin Devices, needed an attractive brand identity, packaging and sales collateral in-line with current standards.
Graphic Style and package design
Zen Agency created a sleek, modern design to communicate the new technology behind the Revive products to potential customers, while aligning with the well-known and hugely successful Kathy Ireland® Worldwide brand. We utilized that graphic styling to build a brand deck that would fully showcase the brand’s benefits and advanced technology to both retailers and consumers.
In conjunction with the professional brand deck, Zen Agency designed packaging prototypes to be used for corporate sales pitches. This packaging brought the Revive Skin Devices to life and was a strategic tool used to acquire market placements in major retail stores.
What We Did
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