MCP Actions

MCP Actions

Premium Photoshop & Lightroom Presets for Photographers

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Logo Design

Company Overview

MCP™ Actions helps professional and hobbyist photographers improve their photography. Their innovative Photoshop Actions and Lightroom Presets make photo editing and retouching quick and easy. MCP™ Actions also provides interactive online training classes and free Photoshop video tutorials. With over 55,000 orders completed to date,  MCP has a huge following of several hundred thousand satisfied photographers throughout the world.

mcp actions branding

SHOOTING FOR THE TARGET MARKET

A stale product offering contributed to MCP Actions diminishing customer base. It was time for Zen to put the brand back into focus.

 

Logo Design


Create a “Kodak” style logo utilizing the pre-existing circle element while adding a modern take to the retro camera prism.
 
New E-commerce Website Development


Design and develop a website that puts more emphasis on the modern aspects of Photoshop Actions & Lightroom Presets technology.
 
Digital Marketing and Blogger Outreach
Stabilized diminishing traffic through our marketing efforts (SEM, SMM, SEO) and blogger outreach, which in turn, has also helped to increase sales.

CONVERSION FOCUSSED SOLUTIONS

Zen Agency designed and developed a state-of-the-art E-commerce website, powered by WooCommerce, and integrated cutting edge tools to optimize MCP Action's marketing efforts. 

 

Data Collection Tools

  • Google Search Console

  • Google Analytics

  • Google Adwords

  • Facebook

  • MailChimp E-commerce and Analytics

  • HotJar Funnels and Heatmaps

  • MOZ

  • Metorik

Tasks Performed

  • Keyword Research

  • Backlink Research

  • Heatmap Generation

  • Custom WooCommerce Web Development

  • Social Media Marketing

  • Comprehensive Email Funnel Marketing

  • Blogger Outreach

  • Site and Server Optimizations

ecommerce website mockups

The brand photographers trust.

product-design
Branding
graphic design

What Our Client Had Say

The folks at Zen are a real class act. Very professional, cutting edge and always prepared to take on any of our monthly tasks.  Zen Agency has made a great difference to our business with their extensive knowledge of SEO and marketing. We are very satisfied with our search engine rankings, as well as our conversion.

Fred R.

Partner - MCP Actions™

Verified WooCommerce Expert

WE ARE WOOCOMMERCE EXPERTS

What does it mean to be  a WooExpert?

What’s a WooExpert?

WooExperts are high quality experts, hand selected by WooCommerce, that understand WooCommerce products. Zen Agency is 1 of just 31 companies recognized by WooCommerce as a WooExpert.