Footwear Company Custom WooCommerce Web Development Case Study

Name: Founder
Item: Footwear Company Custom WooCommerce Web Development Case Study-Website Design Company & Digital Agency in Pennsylvania | Zen Agency
Rating: 5
Author: Josh Curren

What We Did

At A Glance

Jack Schwartz Shoes Inc. is a family-owned business that has been an American manufacturer, wholesaler, and retailer of footwear for over 80 years. With offices in Soho, New York, and Guangzhou, China, JSSI currently manufactures Lugz Footwear and British Knights Sneakers. They also hold exclusive men’s footwear licenses for Andrew Marc, Marc New York, and Emeril Lagasse.

Industry

E-Commerce
Retail
B to C

Our Role

Web Development Strategy
WooCommerce Development
Website Hosting & Maintenance

Obstacles & Objectives

The client presented Zen Agency with a historical, yet stale e-commerce website that was running inefficiently on a combination of frameworks. The main goals of this project were:

Rebuild the website on WordPress, utilizing WooCommerce as the shopping cart to maximize website performance
Ensure designs meet best practices and are optimized for conversion
Streamline ERP integration through technical consultation
Migrate all past customer and order data into the new WooCommerce database tables
Minimize time needed to create data structure and import product
Provide a quick and easy way for customers to find Lugz products
Provide an efficient way for Lugz staff to process returns

Strategy & Solution

Enterprise-level E-commerce Website Developed on WooCommerce for Efficiency

Design Consultation
i-Parcel Integration
WooCommerce Web Development
Product Category Page Customizations to Include Variation Swatches
Store Locator
Variation Level Custom Field Programming
Custom Product Options Interface
Search WP Integration and Customizations
Layered Navigation – WP Facet Integration and Customization
Custom Plugin Development to Map Variation Custom Fields to Facets
Instant UPS Return Label Printing by Customers
Power Reviews Integration
Metorik Integration
Olark Integration
Site and Server Optimizations

“We highly recommend Zen Agency™ for their team of expert developers and their vision and capability in E-commerce development. We’ve now successfully launched 2 projects with them, and we had some very complex requirements. This team has helped us really customize and revamp our websites and continues to be an invaluable partner of ours.“

Alexis K. – E-commerce Director

E-commerce Director – Lugz.com

See It In Action

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Josh Curren

September 2, 2022.

Have been a client for a couple of years now and Zen does a great job building professional looking websites that are functional.

Jim Nikolaus

May 17, 2022.

Starting a new website from scratch was scarry. As a wholesale company we represent over 200 manufactures. Our business website then becomes somewhat a copy of those entire companies' websites. Lots of products and lots of continuous change. After the site was up and running it wasn't long before we started having issues. I had picked WooCommerce as the shopping cart and there were some plugin issues, etc. that needed repair. Looking for someone with experience in WooCommerce led me to Zen. No problem they were in Pennsylvania, and I was in Louisiana. They have helped me with so many issues and struggles. From building a form we could use for orders taken at a trade show, to hosting and recently installing a complex plugin that makes the website the order hub for customers and our company sales staff. All of the support has been first class. Best of all, they are just good people, eager to help, and easy to talk to. I would highly recommend Zen Agency to anyone needing that watchful eye looking out for your best interests.

Simply Lush

March 18, 2021.

Zen Agency helped me with SEO on my website and PPC ads for Google. They asked great questions, set great expectations, and over delivered. Professional, responsive, and inclusive throughout the process.

Ryan Lee

October 20, 2020.

Zen has been professional with their service and knowledgeable with their advice.

License Guru

October 19, 2020.

The folks at Zen Agency have been extremely helpful. After providing them with my requirements for the new site, they created a fantastic website for me that I receive compliments on all the time. Their support is fast and friendly. I also chose to have Zen host my site and perform monthly updates so that I will no longer have to take time out of my day for those tasks.

Amy Clauser

I was looking to change web designers for my business after being with the same agency for 20 years. I needed a fresh set of eyes and someone with a lot more knowledge of WooCommerce in general. The owner contacted me right away and we came up with a monthly plan that fit our budget. My project manager Sofie is fantastic. She is very responsive to emails and the work gets done efficiently and in a timely manner. I would recommend the Zen Agency to anyone that is looking to step up their online prescence and ecommerce.

Ponds Aqualine

October 17, 2020.

We had a very specific set of requirements for the re-design of the website for our not-for-profit society. Zen worked closely with us to understand our needs and came up with solutions that met or exceeded our expectations. Zen also hosts our website, and is very responsive in dealing with our requests for additional functionality. We have been particularly pleased that they will explore different available options and then work closely with us to implement the best solution. We highly recommend Zen Agency for the development and hosting of a website.

Unlimited Creations

October 14, 2020.

Zen Agency, has been awesome working with on designing my own custom website and always responding to my questions and always getting the answers I need to move on!!

Rebecca / Billboards Etc

October 12, 2020.

I finally found a company that does what they say they are going to do. And they do it in a timely fashion. Zen knows their business and is setting me up success. We have been working together for about two years and so far so good. I hope to have a very long term relationship with Zen!

A holistic approach to the growth of your business.

Footwear Company Custom WooCommerce Web Development Case Study

At A Glance

Industry

Our Role

Obstacles & Objectives

Strategy & Solution

Enterprise-level E-commerce Website Developed on WooCommerce for Efficiency

Alexis K. – E-commerce Director

See It In Action

Need help building and customizing your footwear WooCommerce website?

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