ByJoseph Riviello
A logo is more than just a visual symbol—it’s the face of a brand. It is often the first thing customers notice and the one element they associate with a company over time. A well-designed logo has the power to create an instant connection, evoke emotions, and build brand recognition. Whether it’s Nike’s swoosh, Apple’s…
ByJoseph Riviello
Color is one of the most powerful tools in branding. It influences how customers perceive a brand, evokes emotions, and helps establish recognition. The right colors can make a brand feel bold, sophisticated, playful, or trustworthy. In a crowded marketplace, where consumers are constantly bombarded with visual information, color plays a crucial role in ensuring…
ByJoseph Riviello
In the business world, branding and marketing are often used interchangeably, but they are not the same. While both play a crucial role in a company’s growth, they serve distinct purposes. Branding is the foundation of a company’s identity, shaping how it is perceived by customers, employees, and stakeholders. Marketing, on the other hand, is…
ByJoseph Riviello
Brand identity is more than just a logo or a color scheme—it’s the complete visual, emotional, and communicative representation of a business. It defines how a company is perceived by its audience and sets the foundation for long-term success. A strong brand identity makes a business recognizable, helps build trust with customers, and differentiates it…
ByJoseph Riviello
Branding is more than just a logo or a catchy tagline—it’s the essence of how a business presents itself to the world. It encompasses everything from visual identity to messaging, customer experience, and emotional connection. In today’s highly competitive landscape, businesses that invest in strong branding are more likely to gain recognition, build trust, and…
ByJoseph Riviello
You’ve likely heard the term “branding” used in a few different ways, so maybe you have a picture of what branding looks like in your head. Is it that bright red Target logo? Or maybe it’s that catchy jingle you can’t get out of your head. Or maybe you don’t have a clear picture of…
ByJoseph Riviello
Note: This is the 3rd part of our Art of Brand Storytelling Series. In the last post, we referenced the classic 1984 Macintosh ad. But, as great as that ad was, it had millions of dollars behind it, and it premiered during the Superbowl, which is one of the most highly watched televised events of…
ByJoseph Riviello
Note: This is part 2 in our Art of Brand Storytelling Series Iconic brands like Apple have long recognized the power of brand storytelling. In 1984, before Apple was “Apple”, the company launched an unconventional, controversial 1 minute tv spot during the 3rd quarter of Superbowl XVIII. It was their first tv ad, and they…
ByJoseph Riviello
Stories have existed, in some form or another, for thousands of years. Stories are told for different reasons, and many of them have different purposes—some stories exist to educate, other stories will entertain. But the best stories have one simple thing in common: they connect to the audience. Stories that connect will have a lasting…
ByJoseph Riviello
Ecommerce can be a dogfight. So many different retailers are vying for supremacy in often crowded markets. Customers in 2016 now have more choices than they have ever had. With smartphone devices attached to them like an extra limb, they can pull up hundreds of your competitors in seconds. One of the most powerful things…
ByJoseph Riviello
There are now over 300 million people who use Instagram. That’s a staggering number. A few years ago it was a new Iphone-only app, now it’s a social media behemoth. There are many reasons why people are addicted to Instagram, but let’s talk about the primary reason: It’s a visual medium. People love pictures and…
Kind words from real clients worldwide who’ve found success in their partnership with Zen Agency.
EXCELLENTTrustindex verifies that the original source of the review is Google. We have had a very positive experience working with Zen Agency. Their team has been professional, responsive, and committed to helping us improve our online presence and website. Throughout our projects, they have demonstrated strong communication, attention to detail, and a willingness to work through challenges to find effective solutions. Their expertise in web development, digital marketing, and e-commerce has been valuable in supporting our business goals. What stands out most is their dedication to customer service and their ability to provide guidance and support whenever needed. The team is approachable, knowledgeable, and genuinely invested in their clients' success. We would recommend them to businesses looking for a reliable digital marketing and web development partner.Posted on GoogleTrustindex verifies that the original source of the review is Google. We’ve had a great experience working with Zen Agency. They redesigned our law firm website and really took the time to understand who we are and how we wanted to present our firm online. The final product looks professional, is easy for our clients to navigate, and truly reflects our practice. Their team has continued helping us improve our local SEO and online visibility, and they’ve been responsive, knowledgeable, and easy to work with throughout the entire process. You can tell they genuinely care about their clients and take pride in what they do. I’d highly recommend Zen Agency to any business looking for a professional team that delivers results and stands behind their work.Posted on GoogleTrustindex verifies that the original source of the review is Google. Working with Zen Agency has been a great experience. They built our website and manage our Facebook ads, and the results have been excellent. Their team is knowledgeable, responsive, and really understands digital marketing. If you’re looking for a web design and Facebook ads agency in the Scranton and Wilkes-Barre area, I highly recommend Zen Agency.Posted on GoogleTrustindex verifies that the original source of the review is Google. Zen Agency completed a full website rebuild for our company, Universal Publishing, last year, combining three separate websites into one. The project included several complex and customized requirements to properly support our customers and showcase our products, and the team at Zen handled everything with professionalism and expertise. From the beginning, Zen took the time to thoroughly review our previous websites to fully understand our goals and functionality needs. Throughout the entire process, the team was responsive, patient, and incredibly helpful, especially when answering my endless questions and concerns. It has now been about a year since launch, and we continue to be pleased with both the performance of the site and our decision to partner with Zen Agency. I would confidently recommend them for any website project, large or small.Posted on GoogleTrustindex verifies that the original source of the review is Google. The Team at Zen is extremely prompt and responsive and delivers efficient and accurate results through the services they offer.Posted on GoogleTrustindex verifies that the original source of the review is Google. Zen is the best agency we have ever work with! They are quick, responsive, professional, and exceptional at what they do. They helped us fix our broken site and delivered a much better one in record time. Can't recommend them enough!Posted on GoogleTrustindex verifies that the original source of the review is Google. Zen Agency originally helped us relaunch our website back in 2013, and recently helped in a complete relaunch. They are responsive, skilled and great to work with! Highly recommend.Posted on GoogleTrustindex verifies that the original source of the review is Google. Great group to work with! Very talented group of developers and project managers that have helped my business with a variety of initiatives. I have recommended them to other business owners.Posted on GoogleTrustindex verifies that the original source of the review is Google. We worked with Zen Agency on a full website rebuild and couldn’t be happier with the end result. The team was professional, communicative, and committed to getting everything right—even when the project got complex. Appreciate their dedication and would recommend them to anyone looking for a reliable and skilled web development partner.Posted on GoogleTrustindex verifies that the original source of the review is Google. THE BEST! I have worked with several web development companies and Zen Agencies blows the other developers away. Our company is quite unique and required a handful of custom dev plug ins, Zen not only created what other companies said couldn't be done, but they made it even more efficient. Since we've launched our new site we regularly receive praise for our websites nav and user friendliness. Our backend is literally an operative dream, allowing us to optimize our shipping and fulfillment process.Verified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more
Leading brands turn to Zen as the go-to digital agency for their branding, web development, and marketing needs.
Our approach is strategic, data-driven, holistic, and one that generates results.
We have an outside-the-box type of mindset and take an innovative approach to all of our client’s needs. We take the guesswork out of your Cost Per Acquisition (CPA) and Return On Investment (ROI) by delivering measurable results that we let steer the next moves of our marketing strategies.
Zen Agency is a full-service agency offering the most creative branding, clean code web development, and measurable marketing services to help your company reach the pinnacle of success. Proudly serving Wilkes Barre – Scranton web design clients, Pennsylvania web design clients, and businesses worldwide.
117 Huckleberry Lane
Duryea, PA 18642
USA
1236 Cordova St Building,
Suite 201
Billings, MT 59101
USA
