Business

Zen Agency Wins 2022 Clutch Award for Pennsylvania’s Leading E-Commerce Developer

Zen Agency Wins 2022 Clutch Award for Pennsylvania’s Leading E-Commerce Developer

Established in 2008, Zen Agency has a rich history of helping clients create impactful solutions and strategies that drive stellar ROI. Based in the heart of Wyoming, Pennsylvania, our team specializes in a wide variety of services including e-commerce, web design, and conversion optimization. We set our approach to achieving their desired results because we…

What is WooCommerce?

What is WooCommerce?

So you want to know what is WooCommerce? WooCommerce is an open-sourced e-commerce platform running exclusively on WordPress. WordPress is used on 75 million active websites. Above all, that’s 43.6% of all active sites. Now more than ever, it’s easier to make your own destiny. So this means there are up-and-coming entrepreneurs everywhere who are…

Zen Agency is Now a Sharpspring Silver Partner!

Zen Agency is Now a Sharpspring Silver Partner!

Zen Agency has earned the Sharpspring Silver Partner Certification from Sharpspring, a leading marketing automation platform. Why Does Marketing Automation Matter? The marketing automation tools provided by Zen Agency as a Sharpspring Silver Partner allows you to deliver the right message to the right leads. Track your content, who is seeing it, and craft an…

How to Incorporate eCommerce Sales into Your B2B Operation

How to Incorporate eCommerce Sales into Your B2B Operation

B2B companies will reach $12 trillion in total revenue by 2020; in 2012, the number was only $5.5 trillion. That’s a steep increase. There are many factors that are causing this, but one of the main reasons is because of online opportunities. Online B2B marketing is definitely a big contributor to the hike in overall…

How to Encourage Customer Loyalty and Grow Sales by Creating a Membership Program in WooCommerce

How to Encourage Customer Loyalty and Grow Sales by Creating a Membership Program in WooCommerce

If you own an online store, I’m going to assume that your #1 goal is to get more sales. At the end of the day, the metric that you care about the most if your revenue. No sales = no revenue. So you’re constantly thinking of ways to exponentially increase your sales. The good thing…