Stay informed and inspired with ZenWire. We cover the latest digital news and offer deep dives into topics that matter, helping you achieve digital excellence in an ever-changing landscape.
ByJoseph Riviello
The legal industry is one of the most competitive fields in digital marketing. Law firms face the challenge of standing out in a saturated market while also targeting the right audience. One of the most effective ways to ensure visibility and drive potential clients to your firm is through Google Ads. As a pay-per-click (PPC)…
ByJoseph Riviello
The dental industry is increasingly competitive, and attracting high-value patients—those who require advanced or ongoing treatments—has become a priority for many dental practices. With traditional marketing methods becoming less effective and more expensive, many dentists are turning to Pay-Per-Click (PPC) advertising to reach the right audience. Google Ads offers a powerful way to target individuals…
ByJoseph Riviello
For e-commerce businesses, standing out in an increasingly crowded marketplace requires more than just basic advertising techniques. Google Ads is a powerful platform, but to truly succeed and maximize your ROI, you need to implement advanced tactics that refine your targeting, engage your audience more effectively, and optimize your campaigns for higher conversions. While many…
ByJoseph Riviello
For service professionals looking to grow their business, Google Ads can be an invaluable tool to drive qualified leads and increase revenue. Whether you’re a plumber, lawyer, dentist, or any other service-based business, having a well-executed PPC (Pay-Per-Click) campaign allows you to target potential clients who are actively seeking the services you offer. With the…
ByJoseph Riviello
Local businesses often face a unique set of challenges when it comes to marketing. Unlike larger, more established brands with extensive budgets and nationwide reach, small businesses must fight for visibility within their community while competing with other local businesses. The digital landscape has leveled the playing field somewhat, but with so many businesses fighting…
ByJoseph Riviello
For e-commerce startups, getting noticed in the crowded digital marketplace can be challenging. With limited resources and fierce competition from established brands, it can be difficult to break through. However, Pay-Per-Click (PPC) advertising offers a solution by allowing startups to target their ideal customers and drive traffic to their website quickly. The key to success…
ByJoseph Riviello
Small businesses often face significant challenges when competing against big brands. Larger companies have more substantial budgets, widespread brand recognition, and access to advanced marketing resources. However, Google Ads can serve as a powerful equalizer, allowing small businesses to target specific audiences, increase visibility, and drive conversions without needing a massive advertising budget. With the…
ByJoseph Riviello
For law firms looking to attract more clients and stand out in a competitive legal marketplace, Pay-Per-Click (PPC) advertising has become an indispensable tool. Unlike traditional marketing methods, PPC allows lawyers to directly target individuals searching for legal services, delivering highly qualified leads at just the right time. Whether it’s personal injury, family law, or…
ByJoseph Riviello
Pay-Per-Click (PPC) advertising has become a cornerstone of successful e-commerce marketing. It offers businesses the opportunity to drive targeted traffic to their websites, boost sales, and stay competitive in an increasingly crowded marketplace. However, the cost of running PPC campaigns can vary widely, making it crucial for e-commerce brands to understand the factors influencing these…
ByJoseph Riviello
Seasonal events present e-commerce businesses with some of the most lucrative opportunities of the year. From Black Friday and Cyber Monday to back-to-school shopping and holiday gift-giving, these periods bring heightened consumer demand, making them a prime time to boost sales and revenue. However, capturing the attention of customers during these busy times requires a…
ByJoseph Riviello
Pay-Per-Click (PPC) advertising has become an essential tool for businesses of all sizes and industries. Whether you’re selling products online or offering professional services, PPC campaigns allow you to reach high-intent audiences and drive measurable results. However, the approach to PPC can vary significantly depending on your business model. E-commerce campaigns are typically focused on…
ByJoseph Riviello
In today’s competitive dental industry, standing out to attract new patients requires more than just traditional marketing methods. While word-of-mouth referrals and organic search rankings are essential, they can take time to generate results. Google Ads, powered by Pay-Per-Click (PPC) advertising, offers dentists a way to connect with potential patients who are actively searching for…
Kind words from real clients worldwide who’ve found success in their partnership with Zen Agency.
EXCELLENTTrustindex verifies that the original source of the review is Google. Zen is a tremendous agency. Great balance of design sensibility and technical know-how, and their account managers are very responsive and easy to work with. I'd recommend them for any web development project.Trustindex verifies that the original source of the review is Google. Very professional group.Trustindex verifies that the original source of the review is Google. Zen has been wonderful for our small business. They are completely professional and supportive. So quick to respond to any of our our needs and questions about our website. I would highly recommend this company to every business large or small. We are so grateful, especially for Justin and Sean who are always there to help us.Trustindex verifies that the original source of the review is Google. Have been a client for a couple of years now and Zen does a great job building professional looking websites that are functional.Trustindex verifies that the original source of the review is Google. Starting a new website from scratch was scarry. As a wholesale company we represent over 200 manufactures. Our business website then becomes somewhat a copy of those entire companies' websites. Lots of products and lots of continuous change. After the site was up and running it wasn't long before we started having issues. I had picked WooCommerce as the shopping cart and there were some plugin issues, etc. that needed repair. Looking for someone with experience in WooCommerce led me to Zen. No problem they were in Pennsylvania, and I was in Louisiana. They have helped me with so many issues and struggles. From building a form we could use for orders taken at a trade show, to hosting and recently installing a complex plugin that makes the website the order hub for customers and our company sales staff. All of the support has been first class. Best of all, they are just good people, eager to help, and easy to talk to. I would highly recommend Zen Agency to anyone needing that watchful eye looking out for your best interests.Trustindex verifies that the original source of the review is Google. Zen Agency helped me with SEO on my website and PPC ads for Google. They asked great questions, set great expectations, and over delivered. Professional, responsive, and inclusive throughout the process.Trustindex verifies that the original source of the review is Google. Zen has been professional with their service and knowledgeable with their advice.Trustindex verifies that the original source of the review is Google. The folks at Zen Agency have been extremely helpful. After providing them with my requirements for the new site, they created a fantastic website for me that I receive compliments on all the time. Their support is fast and friendly. I also chose to have Zen host my site and perform monthly updates so that I will no longer have to take time out of my day for those tasks.Trustindex verifies that the original source of the review is Google. I was looking to change web designers for my business after being with the same agency for 20 years. I needed a fresh set of eyes and someone with a lot more knowledge of WooCommerce in general. The owner contacted me right away and we came up with a monthly plan that fit our budget. My project manager Sofie is fantastic. She is very responsive to emails and the work gets done efficiently and in a timely manner. I would recommend the Zen Agency to anyone that is looking to step up their online prescence and ecommerce.
Leading brands turn to Zen as the go-to digital agency for their branding, web development, and marketing needs.
Our approach is strategic, data-driven, holistic, and one that generates results.
We have an outside-the-box type of mindset and take an innovative approach to all of our client’s needs. We take the guesswork out of your Cost Per Acquisition (CPA) and Return On Investment (ROI) by delivering measurable results that we let steer the next moves of our marketing strategies.
Zen Agency is a full-service agency offering the most creative branding, clean code web development, and measurable marketing services to help your company reach the pinnacle of success. Proudly serving Wilkes Barre – Scranton web design clients, Pennsylvania web design clients, and businesses worldwide.
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