Stay informed and inspired with ZenWire. We cover the latest digital news and offer deep dives into topics that matter, helping you achieve digital excellence in an ever-changing landscape.
ByJoseph Riviello
In the e-commerce space, business owners that are successful often know exactly why they are successful. They’re successful, for one major reason, because they know how well they are performing– their data always tells the story. Your success in e-commerce is determined by number and hard facts. And while it’s easy to rely on instincts,…
ByJoseph Riviello
Every successful business owner knows that one of the keys to running a business successfully is the building the loyalty of his customer base. Loyalty makes customers come back for repeat sales, and it compels them to talk about your business with their friends and family. But loyalty, more often than not, does not come…
ByJoseph Riviello
For several years, e-commerce has steadily evolved. 2015’s Black Friday saw record numbers of online sales, and it’s indicative of a larger trend: people prefer to shop online. E-commerce offers convenience, speed, and a wealth of options. In 2016, e-commerce will continue to evolve– that’s a guarantee. As e-commerce evolves, your operation needs to evolve…
ByJoseph Riviello
The purpose of your business website is to capture more sales and to expand your brand. One of the things that often gets overlooked when it comes to web design is the trustworthiness of a website. This means that if you want to see a certain level of success, your website needs to be totally…
ByJoseph Riviello
SEO can be tricky. Traffic is a necessary element when it comes to seeing success for your website. In many ways, it’s the most important element; without traffic, your website is almost useless. For this reason, people get restless. If you’ve hired a company to handle your SEO, or if you’ve chosen the do-it-yourself route,…
ByJoseph Riviello
Google’s 2012 Penguin update permanently changed the game. Some of the things that worked before abruptly stopped working. SEO’s panicked. Website rankings plummeted. Chaos ensued. Lost in all of the chaos and the noise were the facts. People became very misinformed on what works and what doesn’t. Bad SEO practices sort of became the norm….
ByJoseph Riviello
It’s safe to say that you’ve heard about pay-per-click (PPC) marketing. You’ve probably heard it’s a bit risky, and it’s easy to lose money with it. That’s true; it can be a bit risky– if you don’t know what you’re doing. It goes without saying that with any marketing method that you use, you should…
ByJoseph Riviello
Chances are, if your website is not optimized for speed, you are likely running slow. WordPress is a powerful system, but if it’s not optimized, it can lag. Your E-commerce operation cannot afford slow speeds. Because 51% of online shoppers say that site slowness is the main reason why they would abandon a shopping cart,…
ByJoseph Riviello
You’ve probably heard the stories of how a new store quickly rose from obscurity and went on to make millions of dollars in a short period of time. You’ve been probably been thinking of the possibilities for your own store, and you’re dreaming of your own success scenarios. You should stop. I’m not here to…
ByJoseph Riviello
One of the most underappreciated marketing tools is the abandoned cart email. Abandoned carts are an issue that every E-commerce retailer encounters. Over 70% of shopping carts are abandoned before a purchase is made. Somewhere along the line, prospects lose interest and change their mind. The purpose of the abandoned cart email is to change…
ByJoseph Riviello
Local SEO, all things considered, is a relatively simple form of online marketing. Local SEO is critical because… Consumers tend to include geographical locations in their search queries The location of your business is factored into Google’s algorithm Local businesses are perceived to be better than large corporations Less competition than national SEO We’ve written…
ByJoseph Riviello
Someone just bought your product. You now have a new buyer, which is great, but the question of what to do next pops up. Here’s one thing to know: E-commerce stores that are successful have a great deal of repeat buyers. There are many reasons why someone would return to your store to buy another…
Kind words from real clients worldwide who’ve found success in their partnership with Zen Agency.
EXCELLENTBased on 26 reviews
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John DonlonJuly 5, 2023.Zen is a tremendous agency. Great balance of design sensibility and technical know-how, and their account managers are very responsive and easy to work with. I'd recommend them for any web development project.Trustindex verifies that the original source of the review is Google.James JonesJune 29, 2023.Very professional group.Trustindex verifies that the original source of the review is Google.Michele SavidgeApril 8, 2023.Zen has been wonderful for our small business. They are completely professional and supportive. So quick to respond to any of our our needs and questions about our website. I would highly recommend this company to every business large or small. We are so grateful, especially for Justin and Sean who are always there to help us.Trustindex verifies that the original source of the review is Google.Josh CurrenSeptember 2, 2022.Have been a client for a couple of years now and Zen does a great job building professional looking websites that are functional.Trustindex verifies that the original source of the review is Google.Jim NikolausMay 17, 2022.Starting a new website from scratch was scarry. As a wholesale company we represent over 200 manufactures. Our business website then becomes somewhat a copy of those entire companies' websites. Lots of products and lots of continuous change. After the site was up and running it wasn't long before we started having issues. I had picked WooCommerce as the shopping cart and there were some plugin issues, etc. that needed repair. Looking for someone with experience in WooCommerce led me to Zen. No problem they were in Pennsylvania, and I was in Louisiana. They have helped me with so many issues and struggles. From building a form we could use for orders taken at a trade show, to hosting and recently installing a complex plugin that makes the website the order hub for customers and our company sales staff. All of the support has been first class. Best of all, they are just good people, eager to help, and easy to talk to. I would highly recommend Zen Agency to anyone needing that watchful eye looking out for your best interests.Trustindex verifies that the original source of the review is Google.Simply LushMarch 18, 2021.Zen Agency helped me with SEO on my website and PPC ads for Google. They asked great questions, set great expectations, and over delivered. Professional, responsive, and inclusive throughout the process.Trustindex verifies that the original source of the review is Google.Ryan LeeOctober 20, 2020.Zen has been professional with their service and knowledgeable with their advice.Trustindex verifies that the original source of the review is Google.License GuruOctober 19, 2020.The folks at Zen Agency have been extremely helpful. After providing them with my requirements for the new site, they created a fantastic website for me that I receive compliments on all the time. Their support is fast and friendly. I also chose to have Zen host my site and perform monthly updates so that I will no longer have to take time out of my day for those tasks.Trustindex verifies that the original source of the review is Google.Amy ClauserOctober 19, 2020.I was looking to change web designers for my business after being with the same agency for 20 years. I needed a fresh set of eyes and someone with a lot more knowledge of WooCommerce in general. The owner contacted me right away and we came up with a monthly plan that fit our budget. My project manager Sofie is fantastic. She is very responsive to emails and the work gets done efficiently and in a timely manner. I would recommend the Zen Agency to anyone that is looking to step up their online prescence and ecommerce.
Leading brands turn to Zen as the go-to digital agency for their branding, web development, and marketing needs.
Our approach is strategic, data-driven, holistic, and one that generates results.
We have an outside-the-box type of mindset and take an innovative approach to all of our client’s needs. We take the guesswork out of your Cost Per Acquisition (CPA) and Return On Investment (ROI) by delivering measurable results that we let steer the next moves of our marketing strategies.
Zen Agency is a full-service agency offering the most creative branding, clean code web development, and measurable marketing services to help your company reach the pinnacle of success. Proudly serving Wilkes Barre – Scranton web design clients, Pennsylvania web design clients, and businesses worldwide.
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