social-media-strategy

How to Truly Track the Effectiveness of Your Social Media Strategy

So, youโ€™re working heavily on social media. You have tons of likes, follows, and shares. But youโ€™re just unsure of what it all means. You donโ€™t really know how much revenue is exactly being generated. This is a very common problem, and itโ€™s something that should be quickly addressed. All of the time and effort…

product-types-in-woocommerce

Understanding and Using the 4 Product Types in WooCommerce

WooCommerce is an easy and powerful entryway into selling products online. There are four Product Types in WooCommerce giving you the option to sell different products through your store: Simple Products Variable Products Grouped Products Affiliate Products If you don’t know or understand what those types represent, this blog post will give you the information…

customer-loyalty-program

How to Encourage Customer Loyalty and Grow Sales by Creating a Membership Program in WooCommerce

If you own an online store, I’m going to assume that your #1 goal is to get more sales. At the end of the day, the metric that you care about the most if your revenue. No sales = no revenue. So you’re constantly thinking of ways to exponentially increase your sales. The good thing…

website-migration-advice

How to Migrate a Site to a New Domain Without Losing Your SEO Rankings

Changing the domain name of your website can have huge repercussions for your SEO. This is because your domain is linked to several metrics: Trust Domain authority Domain age Pagerank Backlinks This will all get erased if you improperly move your domain. The good thing is that this doesnโ€™t have to be the case. In…

email marketing agency

3 Email Marketing Agency Tips to Boost Open Rates

Email marketing is as essential as ever. But that doesnโ€™t mean that everybody is using it to its full potential. Businesses tend to think that email marketing is simply about blasting their lists with offers and promotions. Email marketing is really about sparking engagement and nurturing relationshipsโ€”which will exponentially grow your sales. As an email…

landing-page

Why Dedicated Landing Pages Can Drive More Leads to Your Local Business

Marketing works best when visitors feel like a product, service or company is able to help them. When you’re browsing for a product or service, you want to land on a relevant webpage with clear information. If you’re looking for a landscaper in Baltimore, you will want to click on a webpage that quickly demonstrates…

international-customers-with-woocommerce

4 Tips for Selling to International Customers with WooCommerce

One of the benefits of selling online is the opportunity to sell your products anywhere and anytime. There’s really no limit to who you can sell to, and that presents a fantastic opportunity to anyone who wants to maximize their revenue. More opportunities also mean more responsibilities. Selling to international customers requires that you do…

analytics-programs-for-online-businesses

The 5 Best Analytics Programs for Online Businesses

In any business, the measurement of performance is vital to its success. If brick-and-mortar businesses religiously track their inventory, monthly sales performance, past and upcoming orders, and business expenses, why canโ€™t an online business (where itโ€™s so easy to track performance) do the same? The truth is that thereโ€™s no excuse for failing to track…

push-notifications-ecommerce

How to Use Website Push Notifications to Skyrocket Your Ecommerce Sales

There are always new methods to grow sales and revenues, and some are more effective than others. Website push notifications are fairly new and have been making waves in the world of eCommerce. For years now, large retailers have implemented mobile push notifications from apps with varying levels of success. Mobile push alerts will appear…

WooCommerce-Batches

How to Sell Products in Batches With WooCommerce

Selling products in batches has been a common practice for as long as items have been sold. But itโ€™s something that many ecommerce stores fail to utilize. In this blog post, well discuss why you should sell products in batches, and how to go about doing it with WooCommerce. Look at it like this: There…

WordPress

8 Things to Immediately Do Once Youโ€™ve Installed WordPress

So, youโ€™ve installed the worldโ€™s most popular web platforms: WordPress. If youโ€™re a beginner who doesnโ€™t have much online experience, you may be wondering whatโ€™s next. To get the most out of your WordPress, you will need to take the right steps. And thatโ€™s the purpose of this blog post: to give you, the beginner,…