Why You Need a WooCommerce Store


According to a study published by the U.S. Census Bureau’s Department of Commerce, total e-commerce sales in the United States were estimated at $513.6 billion in 2018, a 14.2% increase from 2017. This data has been on an upward trend since 2009. Future projections globally cement e-commerce as the primary shopping method. Now, more than ever, it’s abundantly clear why your business needs a WooCommerce store.

woocommerce store

Consistent Growth to Support Your WooCommerce Store

As the graph above shows, since 2009 there is a consistent upward trend in the growth of U.S. Retail E-Commerce Sales as a percentage of total quarterly retail sales. Where things really get interesting is when you break down the numbers on a quarterly basis.


In particular, note the Adjusted Retail Sales in E-commerce as a Percentage of Total Sales. As retail sales rise, so do e-commerce sales. From the 4th Quarter of 2017 to the 4th Quarter of 2018, there was a 12.1% increase in this metric, consistent with larger trends shared across the industry. Getting a WooCommerce store will allow your business to capture this market share.

Better Buying Experience

This data confirms what’s pretty much universal knowledge at this point: online shopping is just a better shopping experience. Consumers find exactly what they want, are able to compare prices between other retailers, and they don’t have to leave their houses to do so.

Better Selling Experience

Our years of experience working as WooCommerce Experts since its inception taught us everything there is to know about the platform. It supports all types of critical business functions from shipping & logistics, payment processing, inventory management, & more! It’s essentially the one stop shop for all essential e-commerce needs.

Whether you’re selling a physical product, a downloadable piece of content or a service, a WooCommerce WordPress backed site by Zen Agency will be the key to your business’s success. In addition, Zen Agency has a team of experts in branding and design, web development, e-commerce, content writing, social media marketing, SEO, PPC, and more! Contact us now to find out how Zen Agency can implement WooCommerce for your business so you can be a part of the online sales revolution.

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Joseph Riviello

Joseph L. Riviello is the CEO and Founder of Zen Agency. Joe's agency builds websites and web applications that attract, engage, and convert. Joe has over 30 years of experience in entrepreneurship and he is an expert digital marketing strategist who specializes in conversion-centric e-commerce experiences and cutting-edge solutions that maximize growth and profit. Check out Joe featured on: Business.com, Redbooth.com, Kabbage.com, MaterialDesignBlog.com

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