what is woocommerce
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What is WooCommerce?

So you want to know what is WooCommerce? WooCommerce is an open-sourced e-commerce platform running exclusively on WordPress. WordPress is used on 75 million active websites. Above all, that’s 43.6% of all active sites. Now more than ever, itโ€™s easier to make your own destiny.

So this means there are up-and-coming entrepreneurs everywhere who are making their vision come to life in the digital space. And there are plenty of e-commerce platforms out there. Yet in order to answer what is WooCommerce, we need to explore all that the platform does.

What is WooCommerce?

  • Customizable, Innovative Digital Shopping Experience

    The customer’s first impressions of a business can be linked to their opinion on the website. And with many cookie cutter options out there, they donโ€™t help to get your business to stand out from the crowd.

    As an open sourced platform, WooCommerce offers many customization options. In addition to free options, it has the ability for you to customize things for yourself. So when truly examining what is WooCommerce, itโ€™s whatever you want it to be.

  • One Place to Handle All Your Business

    Keeping track of your inventory, what youโ€™ve sold, how your products are getting paid for, and where these shipments are going is a hassle. Especially when youโ€™re dealing with a large scale eCommerce operation.

    When you want to know what is WooCommerce, itโ€™s not just a place to sell your goods. Itโ€™s one place to handle your entire business.

    Upload as many products as you want with as many variations as needed. For instance, you can even manage your stock of products, collect payments, and process shipments all within WooCommerce.

  • WooCommerce is Security Focused

    With the constant threat of cyber attacks looming, itโ€™s surprising that even the biggest companies do not take security seriously. Data can be compromised easily if developers donโ€™t integrate security measures on your site.

    The point is that you need to have people and platforms in place that take this seriously. However, WooCommerce offers numerous security focused extensions like JetPack. This helps secure your site by authenticating customer logins.

  • Constantly Evolving

    As an open sourced platform on the largest CMS, people view WooCommerce as a community. With more sites coming to the platform, they bring different needs.

    Thankfully, there is an ever-growing network of over 300 Extensions developed by experts. These extensions help ensure that the platform will continue to adapt to the needs of your business.

Conclusion

In conclusion, we hope we gave you an idea of what is WooCommerce. In addition, if youโ€™d like to learn more about integrating it into your business, check out our blogs with tips to success using WooCommerce.

Zen Agency features a team of WordPress and WooCommerce Experts verified by the platform. With over 20 years of custom web development experience, we know the best technical approach to accomplish what you need from the platform. Contact us today to learn more about what is WooCommerce and what it can do for your business.

Source Links:

https://www.woocommerce.com/

https://www.whoishostingthis.com/compare/wordpress/stats/

joseph-riviello-ceo-zen-agency
Joseph Riviello

Joe Riviello is the CEO of Zen Agency, bringing over 22 years of experience in e-commerce and holistic marketing, with deep expertise in WooCommerce and WordPress. Passionate about technology and user experience, Joe helps businesses scale through tailored digital strategies, working with clients in retail, healthcare, and finance to deliver measurable results. An AI pioneer, Joe has completed MIT online courses in AI/ML and holds a certification in the MindStudio AI platform. He leverages AI to enhance e-commerce, developing tools like AI-powered WooCommerce plugins that analyze store data to boost profitability. Joe also uses Model Context Protocol (MCP) servers to enable real-time data analysis, scaling solutions for businesses of all sizes. His experiment with seotopicalmaps.com highlighted the importance of EEAT in AI content, a lesson he applies to every project. Joe excels in streamlining operations, implementing structured frameworks like Value Engines to optimize SEO deliverables and ensure scalable success. A recognized thought leader, he speaks at conferences on digital marketing, AI, and business scalability, advocating for data-driven strategies. His expertise in WooCommerce and WordPress ensures clients achieve faster load times, higher conversions, and seamless user experiences. Leading Zen Agency with a calm, confident approach, Joe inspires his team to deliver tailored solutionsโ€”whether optimizing a WordPress site or deploying AI agents. Ready to grow smarter and faster? Explore Zen Agencyโ€™s to see how Joe can help your business thrive in the digital age.

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