E-commerce

maximize-profits

3 Simple Ways to Maximize Revenue Opportunities for Your Ecommerce Store

Letโ€™s ask one very simple, but important, question. Are you taking advantage of all revenue-generating opportunities? As you can see, this is one very simple question, and if you answer it sincerely, you can check the temperature of your online store. There are many ways to increase revenue in an ecommerce. One way could be…

ecommerce-photography

3 Ways Your ECommerce Storeโ€™s Photography May Be Failing, And What You Can Do to Fix It

One of the worst things that you can do when running an online store is put your product photography on the back burner. While online stores are more popular than ever (and that trend is not likely to stop any time soon), brick-and-mortar shops still have one distinct advantage: customers can go to their store…

ecommerce-store

3 Surefire Ways to Sink Your Ecommerce Store

Building an online business can be tricky. This is especially the case if you’ve never had an online business before. Fatal mistakes are too easy to make, and it’s something that you cannot reasonably afford when starting out. But, if you know the mistakes that are commonly made, you can dodge the pitfalls that have…

ecommerce-brand

How to Firmly Position Your Ecommerce Brand Above the Competition

Ecommerce can be a dogfight. So many different retailers are vying for supremacy in often crowded markets. Customers in 2016 now have more choices than they have ever had. With smartphone devices attached to them like an extra limb, they can pull up hundreds of your competitors in seconds. One of the most powerful things…

content-management

How to Successfully Create and Manage Content for Your Ecommerce Store in 2016

There’s a few reasons why content is absolutely essential when running an online business: it can build authority, instill trust, gain traffic, and persuade site visitors into becoming buyers. It’s one of the most important elements on your site, and it should be an integral part of your marketing strategy. With all of that said,…

up-sell-ecommerce

Why Upselling Is One of The Best Ways to Increase Customer Satisfaction

Inexperienced vendors view upselling as a dirty concept. Many think it’s a cheap, sleazy tactic that only exists to get more sales. To be fair, that can be the case. There are hordes of deviously sleazy salesman who are quite talented at sinking their hands into their customers’ pockets, while offering no value in return….

web-hosting

Should a WooCommerce Shop Run on Shared Hosting or a VPS?

One of the worst setbacks a website deals with is downtime. The longer your site is down, more sales go down the drain. One of your main concerns as an ecommerce retailer is maximizing your revenue, and web server issues directly undermine that. Suffice it to say, the hosting plan that you choose matters immensely….

product description writing

Are You Making These Product Description Mistakes?

When you sell anything online, there’s always one general metric (regardless of the situation) that will always mean something: sales. Your online store will either live or die by how many sales you make. There are many elements that will directly influence the amount of sales that you bring in. When someone clicks on a…

website-data

The 4 Most Essential Success Metrics for Your E-Commerce Store

In the e-commerce space, business owners that are successful often know exactly why they are successful. They’re successful, for one major reason, because they know how well they are performing– their data always tells the story. Your success in e-commerce is determined by number and hard facts. And while it’s easy to rely on instincts,…

ecommerce

How Your E-Commerce Store Can Conquer 2016

For several years, e-commerce has steadily evolved. 2015’s Black Friday saw record numbers of online sales, and it’s indicative of a larger trend: people prefer to shop online. E-commerce offers convenience, speed, and a wealth of options. In 2016, e-commerce will continue to evolve– that’s a guarantee. As e-commerce evolves, your operation needs to evolve…

ecommerce-success

How To Hit the Ground Running With Your E-Commerce Store

You’ve probably heard the stories of how a new store quickly rose from obscurity and went on to make millions of dollars in a short period of time. You’ve been probably been thinking of the possibilities for your own store, and you’re dreaming of your own success scenarios. You should stop. I’m not here to…

abandoned-cart

How to Use Abandoned Cart Emails to Recapture Lost Sales

One of the most underappreciated marketing tools is the abandoned cart email. Abandoned carts are an issue that every E-commerce retailer encounters. Over 70% of shopping carts are abandoned before a purchase is made. Somewhere along the line, prospects lose interest and change their mind. The purpose of the abandoned cart email is to change…